The concepts of individuated privacy and confidentiality of health information must be sensitively and appropriately re-visioned in this new age of social networking, with people’s growing desire to be heard, noticed, and connected and with providers' access for best service at each and every interaction and at each and every point of care. Thus, rather than locking down all health information as a matter of privacy, societally we need to readdress laws regarding inappropriate use of data, clarifying pragmatic use and eliminating dys-use of personalized information. Open, fungible, searchable access for health and wellness is imperative. Discrimination and segregation, labelling and branding are "never events".
The concepts of individuated privacy and confidentiality of health information must be sensitively and appropriately re-visioned in this new age of social networking, with people’s growing desire to be heard, noticed, and connected and with providers' access for best service at each and every interaction and at each and every point of care. Thus, rather than locking down all health information as a matter of privacy, societally we need to readdress laws regarding inappropriate use of data, clarifying pragmatic use and eliminating dys-use of personalized information. Open, fungible, searchable access for health and wellness is imperative. Discrimination and segregation, labelling and branding are "never events".